Thrive Architect Review and Tutorial(2020)

Thrive architect review

In this post, I am going to review about my favorite WordPress plugin Thrive Architect. After using it for almost a year, I decided to share my experience and how helpful it is.

In this Thrive architect review 2020, you will understand everything about this plugin and decide whether it is a right choice for you.

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Thrive architect review

What is Thrive Architect?

Basically, Thrive Architect is a visual page builder helps to build your WordPress page professionally and conversion focused. It is the replacement of thrive's first page builder called Thrive content builder. They often upgrade the plugin to provide a great user experience.

Within a year they have released so many updates. Recently updated version 2.4.6 provides more new elements, new integration, and a couple of advanced features that improves an already powerful tool.






Why Should You Get Thrive Architect? 

You might think why you need a separate page builder plugin to design your web page.

 If you are into the online business, it is important to create a stunning and visually impressive web page to grab the attention of your visitors and make them stay and engage with your page. This will automatically increase your sales and conversion rate.

Here comes one of the best plugin which helps you to create stylish and conversion focused page.

This simple, yet powerful drag and drop tool helps to add the elements and build a beautiful page & layout quickly. With the pre-built conversion elements, build an impressive and interactive content and give a great user experience.

Coming to landing page, there are 325 beautifully designed and 100% conversion focused landing page templates that come bundled with Thrive Architect.

There are diverse stunning sales page, lead generation, opt-in and webinar page templates are available to use. 

Just drag and drop the page, fill in the content and publish. It is as simple as that. Of course, you can play with the elements and customize to make the page more effective and efficient based on your need.

It does not involve any coding, simple to use and saves a lot of time designing the page. You need not spend any money for advanced designers.

Who knows, you probably end up becoming a great designer without involved in coding. But if you wish to customize, you do have an option to add your own CSS-style.

One of the big advantage of using thrive architect is, you can get rid of most of the plugins. Using too many plugins will slow down your website.

Installing this one single plugin will facilitate everything you needed. You can remove plugins for contact form, short code plugin, click to tweet and many more.

You can see my home page, content everything is build with thrive page builder. I love to add tricks and gimmicks to make my content attractive. There are some advanced elements helps to get your page fancy.

Flexible column layout, attention grabbing combination of text and images, glossy magazine look, hover effects make your page pretty.

Nowadays, most of the visitors are coming through mobile phones. As mobile audiences are increasing, it is important that your website must be mobile responsive.

Every template in thrive architect brings you good response and result on mobile & tablets as well. You can instantly preview the pages in mobile, tablet and desktop mode while designing the page.

In a nutshell using thrive architect,

  1. You can build conversion focused, beautiful engaging and visually impressive content.
  2. Design content and layout with simple front-end drag and drop elements.
  3. Increase your sales with professional thrive architect landing page templates
  4. Remove unnecessary plugins and improve your website speed.
  5. Design with ease and saves your money & time.
  6. Get rid of boring website by adding animations and advanced elements.
  7. Create a mobile responsive page and provide a great user experience for your audience.

Using Thrive Architect is fun and easy. They believe in rapid implementation and are obsessed with speed, usability and true front end editing which makes thrive architect amazing. 

Turn your ideas into stunning & visually impressive content using Thrive Page Builder!

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Thrive Architect Vs Thrive Membership

Thrive themes has the all-in-one online business tool box. The thrive membership has full suite of thrive plugins for WordPress.

If you own the membership, you will get all the below plugins with constant free updates and access to new plugins for yearly payment.

Thrive tool box consists of 9 WordPress plugins 

1.Thrive Architect

This is the visual page builder plugin (the one I am reviewing). This plugin helps to build and design your web page with ease. You can simply drag and drop the components play around to create a beautiful and stylish page. I will explain more about this further in the post.

2. Thrive Leads

This plugin helps to build your email list faster. It consists of every type of opt-in and can be used with almost all email services. Thrive lead's advanced option helps you to build highly-targeted and profitable lists. A/B testing function helps to maximize your conversion.

3. Thrive Quiz Builder

Use thrive quiz builder to boost your user engagement. Grab the attention of your website visitors with interactive quiz and make them to spend more time in your page. When the user stays more time in your page and navigates to several other pages, it reduces the bounce rate of your website.

4.Thrive Ultimatum

This helps to increase your sales. Using this plugin, you can create a sense of urgency for your affiliate sale or for your own product. Add scarcity campaigns in your landing page and make more sales. 

5.Thrive Ovation

This is the testimonial plugin. Craft your testimonial for your course or e-book with ease. You can also add product specific testimonials or social proof for the product. If you are doing affiliate sales by writing product reviews, use this plugin to add more social proofs for the recommending products.

6.Thrive Comments

This is not a regular comment option where your visitors just comment and leave. If the first time visitors commented on your page, you can redirect them to the free gift and opt-in page. There is a like and up vote button underneath each comment.

 If a person's comment is liked by more people, they will tend to repeat dropping more comments and this will naturally increase your ranking and traffic. This plugin will definitely make your visitors interactive and increase post engagement.

7.Thrive Optimize

This helps to do A/B testing for your thrive landing pages. You can find out which landing page brings more sales. If you are keen and want to experiment with landing pages then you get this along with Thrive Architect.

8.Thrive Clever Widget

As the name indicates, this widget is smart to categorize the side bar for every page or post. Different type of audience will be visiting your website.

Based on their needs you can add related post, banners on the side bar for each post. I have seen this option in some free WordPress themes. If you really need this and want to showcase your website in a specific way then go for it.

9.Thrive Apprentice

This plugin was recently released by thrive themes. This helps to create online courses along with your blog posts. Many bloggers along with affiliate sales, earning money from online courses. I am not much familiar with this plugin.

10. Thrive Theme Builder

Thrive theme builder is the recent update from thrive themes. They provide next-gen WordPress themes with simple drag and drop elements. This smart cool technology helps to create and customize header, footer, blog post templates, sidebar, page layout, category pages, search pages, 404s, and many more. 

Price: $19/month (paid annually) which is $228 per year. Once you get the membership,  immediately you will receive access to all these plugins. 

    Note: DO NOT purchase thrive membership if you don't want to use all these plugins!!

    You have an option to buy individual plugins.

How to Install Thrive Architect to WordPress

In this section, we will see how to add thrive architect to WordPress. Once you purchase, you will get access for thrive architect plugin download. 

Step 1: Sign up and buy Thrive architect

Step 2: Go to Member Dashboard and download the thrive architect plugin.

Step 3: Go to your Dashboard --> Plugins-->Add New--Upload Plugin and add thrive architect.

You will see thrive dashboard and product manager on your dashboard. Now you can build stunning pages using thrive architect. Create a new post, save the page and click launch thrive architect to edit your page. 

How to Use Thrive Architect

Let's see how to use thrive architect editor for WordPress page and post. 

Whatever may be your theme, thrive architect will override it. You will have a copy of the content in the WordPress area.

Suppose if you wish to remove thrive and move to some other (probably you wont) or want to add content from WordPress editor, content will be available.

Thrive menu

1.Thrive Landing Page Builder

To create a landing page, open a new page in WordPress dashboard and launch thrive architect. There are different types of landing page templates available to use based on the need.

When you click the cloud symbol, you will see default landing page templates to choose. Select the required page and design with thrive elements. 

Click here to check out my post on how to create high converting landing pages.

Thrive landing page

2.Thrive Architect Menu

This is how I create my content with thrive architect page builder. Open a new post and give a title. Write the focus keyword, meta title, description in the SEO section and save.

Launch thrive architect for the blog post. You will see the drag and drop menus on your right side of the editor. There are 3 types of elements present on the editor.

  1. Content Blocks
  2. Foundation elements
  3. Building Blocks
thrive editor

Content Blocks

This is the recent update from thrive themes. There are 5 different category templates and 10 block types are available to write content. 

  • Blog post
  • Product Review
  • Company
  • Content pattern
  • Podcast

Choose the block types based on your content type and write post. If you don't want to use the template, just choose the text and write. Then add sections and create your own layout.

Foundation Elements

As the name suggests, you will find the basic elements like text, image, etc. Let's look each one individually.

Text: This section is used for writing title and text. Write text and choose the title tags or paragraph for text.

Image: You can add image, change style, adjust the position and layout. There are  options to add border, shadow, animation and link to the image.

Button: Thrive architect buttons can be used for CTA or download button. I use them for social share buttons too. There are options to change the color, size and alignment of the button.

Thrive architect button hover color: You can show different color when the user hover on the button. There are 2 states for button as normal and hover state. Select normal and choose the master color for the button. Then select hover and choose the hover color.

Columns: Thrive architect add column element is used to compare 2 or more items by adding column layouts. You can creatively use this component to express your ideas in the content.

Content Box: Drag and drop any elements into the content box and design as you wish. Different style templates are available to choose and you can play with the color, layout,background to make the thrive architect content box to look elegant and attractive.

Background: In this section, you can add background color,image or video globally to your page.

Templates & symbols: Whenever you create a template like columns, content blocks, list or anything you can save and reuse it with thrive architect save content as template. I created a green color medium sized button and saved as template. I reuse it whenever I wanted to add a button in the content.

Logo: It's more like adding image. Just add your website logo image. Adjust the size, layout and position accordingly. You have lighter and dark version.

thrive elements

Before moving into the building blocks components, let's see the left side of the editor. Whenever you choose a section or element from the right side of the layout, you could see the respective editor options on the left side. 

Animation: Using thrive architect animation and action, you can animate any elements in the content. If you look at my home page, I have used zoom in and fade in animation on the content box. Likewise, any part of the layout can be animated to attract your audience.

Responsive: This option shows how your page appears on 3 different devices: mobile, tablet and desktop. You can preview the page while designing the layout and content.

Save Work: You have save work option on the left bottom of the editor. Whenever you work on something, save immediately using this button.

Revision Manager: There is an option to undo and redo your work. You can also restore any version of your content based on the time you saved. Suppose you have done some editing in the content design or text some 10 minutes back and saved, now you want to use that version go to revision manager and select that version.

Save Remainder: Whenever you forgot to save your work, a pop up appears for every 10 minutes to remind you to save your work.

Building Blocks

This section has 35 elements to build your content more effectively. I am going to list out few important components here.

Thrive Content Reveal: With thrive architect content reveal element, you can make any element to appear after a certain time period. For example, if you want the user to see 'CTA button' after 8 minutes of read you can use this option.

Countdown timers: There are two types of countdown available as countdown and thrive architect countdown evergreen. In both the countdown, you can add time and end date for both.

In the evergreen counter, you have option to start it again after number of days and hours. Thus, your countdown campaign becomes evergreen and you can restart it anytime.

Call To Action: CTA buttons are important for every content when you have the intention to make more sales. There are 12 thrive architect CTA button templates available to choose. Based on your needs select a template, decorate and highlight to get more conversion.

Custom Menu: This option is used on the header. You can add WordPress or thrive architect custom menu on the header. There are different templates, animations available for menu.

Icon: There are 100+ icons available to use in your content. Different types of symbols, arrow, social icons and many more icons are available to add to your content.

Lead Generation: This is simple lead generation component helps to collect emails. You can add any number of form field. There is an API connection to add the email service, sales and social media apps. Almost all email services are available to use. If you are into email marketing, then thrive leads plugin is best to use.

3.Thrive Lightbox and Thrive Page Events

When you download thrive architect, you get thrive lightbox on the WordPress dashboard. You can create image, pop up or sign up for newsletter.

You can set a trigger and make the pop up or sign up letter box to appear on the page. When you want the user to sign up or buy a product you can add these kinds of pop ups using page events.

Go to advanced settings from settings. You got a component called page events. Select add event.

Select the trigger as exit or timer. Select exit if you want to display your sign up box before the user exit or select timer to display after particular time period. Set the timer in seconds. 

Select the light box to be displayed (pop up or sign up you created in the light box). If you like to animate the pop up, you can set the animation type and save it.

In one of my post, I added a CTA pop using light box and page event.

thrive page events

4.Thrive Architect Global Elements

This option is available for pages to set the global elements header and footer.

Go to settings, select global and choose fonts, header and footer templates and set it globally for your website.

Thrive global elements

The Best Theme to Use With Thrive Architect

Thrive themes recently released thrive theme builder. If you are thrive member you will get immediate access to use.

It is packaged with their very first Shapeshift companion theme. With Shapeshift, you’ll have your custom and conversion-centric WordPress website. 

You cannot buy this as a standalone product. It is available only if you have a membership. 

If you don't want to get the thrive theme builder, you can use WordPress free themes.

Since thrive architect is compatible with almost all WordPress themes, you can choose the theme relative to your niche.

Few themes cause loading issue or java script errors on the thrive page. In that case, you must change your theme and use the suitable theme for thrive architect.

According to many thrive page builder users, these are the few WordPress themes that works best with thrive architect.

The Optimizer

This theme is easy to customize, multi-purpose with lots of powerful theme options and supports thrive architect. I use optimizer for my website. Till date, I did not find any problem with this theme.


This free WordPress theme is simple, elegant and perfect for personal, lifestyle, health & fitness, bakery, travel, fashion, wedding, photography and many niche websites. I used this theme along with thrive page builder for my another website.


Astra is a fast, fully customizable WordPress theme. This lightweight, not j-query based theme loads quickly and works best with thrive.

Generate Press 

This is a lightweight, clean code and no j-query dependency. The entire theme is 30 KB in size and best suited for thrive.


StudioPress genesis is the most significant theme for WordPress. With genesis framework, you can design a child theme. When a theme is compatible with WordPress, then it automatically supports thrive. Genesis theme works best with thrive page builder.

Thrive Themes Pricing

If you go for entire thrive themes membership, it costs $228/year recurring.

For thrive architect, the price starts from $67 for a single site license and goes up to $97 for 5 sites license. You will get the entire features, unlimited updates and one year support.

  • $67 for 1 license
  • $97 for 5 license
  • $228/year recurring for Thrive membership
Thrive architect price

Thrive Affiliate Program

If you own a niche on make money online, blogging or WordPress then you can promote thrive theme products.

When you promote and make sales you get 35% commission for each sale which is $23.45. If you do 3 sales, you get the buying cost back and the plugin is free for lifetime.

After 3 sales, all you get is only profit. Additionally, you have a recurring commission of 25% for all the sale you make.

It is better to recommend a product only after you use it. So that you will be able to explain about the product better, in depth and help your audience. Go ahead buy this amazing plugin!!

Thrive Architect Pros & Cons


  • Thrive is a well-designed professional drag and drop editor which is easy to use.
  • You don't need a designer to design your page. It is simple to use, no coding or complications and saves your time and money.
  • You will have a copy of your thrive content in the WordPress editor.
  • You can restore the previous version of content or design using revision manager option.
  • Save template option helps to save your design and reuse it again.
  • Thrive is mobile responsive and you can preview how your page appears in mobile, tablet and desktop while designing.
  • You have custom CSS option to customize your design.
  • There are lots of updates going on and thrive themes will provide all updates features with one time payment.


  • There were lot of minor issues present in the thrive architect. But they did a lot of updates and improving gradually.​​​​
  • It is difficult to understand the product and use it quick in the beginning. It will take time, you need to explore each element and then play around.
  • There is no auto save option. You get a remainder pop up to save your content.
  • Global elements are available only for landing pages.
  • Price is little high. Still it is worth the cost.

Final Thoughts

In short, thrive architect is one of the best page builder for WordPress. It helps to create a stunning, visually impressive content with ease.

It improves your conversion rate using professionally designed thrive landing page templates. Though there were minor bugs, thrive theme is constantly upgrading and improving a lot.

Definitely this is an awesome tool for WordPress website and you won't regret buying it.

Thrive Architect











  • Well-designed professional drag and drop editor & easy to use
  • Mobile Responsive
  • Copy of content is available in WordPress editor
  • Can restore previous version
  • Lifetime updates with one time payment


  • Minor bugs were present in the previous versions
  • It is difficult to understand the product in the beginning.
  • There is no auto save option.
  • Price is little high. Still it is worth the cost.

5 Responses to “Thrive Architect Review and Tutorial(2020)

  • I have been in search for a great way to build out my website without sacrificing speed. This looks like a great tool to have that will not offer to many problems. Do you know if you are using a theme on a site that will work with the theme already? Do I have to change it to one that comes with this? Thank you for the great info.

    • Hi Douglas,
      You need not change your theme. Just install and start using the plugin. If you face any loading issue or javascript error, in that case, you need to change your theme which suits thrive architect.

  • Hi Kavitha,
    What an awesome post you have here! It’s so detailed!
    I have a thrive membership myself, and I highly recommend them.
    All of these plugins are of high quality and are continuously being updated.
    I’m patiently waiting for their new theme… Ok, patient may be stretching it, haha.
    Thrive Architect is an amazing plugin and can make such a difference to your website. It’s easy to use and if you do have any questions, their service is very prompt to help you.
    Thanks again,

  • Hello,
    Great post review with a lot of details! Tempting to buy and start to use.
    Just scares the price a little bit ( too high), but
    I will keep in mind for the future.
    Quick Question: what plugin should beginners start to use? There are many options, so I lost a little bit.

    • Hi,
      As a beginner, you need to have some basic plugins like Yoast SEO to set up SEO for your content, Akismet anti-spam to avoid spam comments, Thirsty affiliates to cloak the affiliate link. There are many plugins available for WordPress. It is better to avoid too many plugins.
      Coming to thrive architect, yes it is a bit costly but it is worth the cost and you will definitely love it.

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